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Our Mindset

Inspired by nature, powered by science
A scientific, skin-respectful, and effective approach that unlocks your skin's potential with the power of natural ingredients, for transformative results.

Join the Feat By You Revolution

We blend science and nature

We create gentle, yet highly effective skincare formulas that deliver clinically proven results like no other. As a Korean-Australian skincare brand, we blend the best of both worlds to curate an extraordinary experience just for you.

Embrace the renowned innovation and skin-friendliness of Korean beauty, enriched by Australia's captivating array of top-notch natural ingredients. From the purest water of Tasmania to the potent essence of Kakadu plum, we harness the raw power of nature to deliver skincare that goes beyond the norm.

We celebrate your unique beauty

We celebrate every bit of who you are, including your skin with all its uniqueness because no skin is perfect and all of them are different. But no matter how yours is, you absolutely deserve to feel proud of it!

Our core belief is simple yet powerful – let's minimize the trial and error game with reliable and efficient skincare routines that are easy-peasy to follow. That's why we want to give everybody the knowledge needed to understand your skin, and we tell you everything you need to know. We're arming you with the tools to keep your skin clear, vibrant, and oh-so-healthy – you're unstoppable!

We believe in democratic beauty

We're all about the finest ingredients without breaking the bank! Our commitment to excellence means you can indulge in luxurious skincare that's accessible to all.

We select top-tier ingredients, ensuring that every formulation meets our strictest standards. So get ready to pamper yourself with high-quality goodness, because you deserve nothing but the best!

We're all about sustainable and clean beauty vibes

We offer skincare that's both effective and eco-conscious! Our commitment is to provide you with reliable and powerful solutions, without compromising our dedication to the environment.

Transparency is our trusted ally! You'll find full ingredient lists with us, ensuring that our products are not only clean but also proudly vegan and cruelty-free. So, while you're nourishing your skin, you're also nurturing the planet – it's a win-win!

Natural ingredients

Gentle and non-toxic skincare that nourishes the skin effectively.

Vegan & Cruelty free

Formulations free from any animal-derived ingredients. No products or ingredients tested on animals.

Sustainable

Recyclable packaging to minimise environmental impact.

Scientific approach

Combines cutting-edge science with a scientific approach to premium skincare, delivering clinically proven results.

Authentic

Celebrating your unique self, including your skin. Feel proud and empowered as we enhance your natural beauty by embracing flaws.